NEW YORK, NY (NAMC) - In the past my views of the online viral video company, GoFish Corporation (OTCBB: GOFH), was bright. We saw them tapping into an arena that was and still is dominated by YouTube, which is owned by Google (NASDAQ: GOOG). They had the opportunity to capture marketshare as being one of the only other publicly traded companies that was in this arena, but with YouTube continuing ot gain ground and MySpace just dominating the social networking world with their own online video action, it may be increasing difficult for GoFish to get back on track.

GoFish operates in the online video marketplace through it its Website at http://www.gofish.com and showcases original, made-for-Internet programming developed by both amateur and professional video producers, in short viral videos. Their main source of income is advertising, just like YouTube and Google itself, advertising dollars is what makes or breaks online companies such as GoFish.

Now the stock has dropped down from the mid $4 range where it was back in March 2007 to where it sits today at a mere 44 cents. The company has leveraged itself in an effort to raise capital, and I would imagine that this high leverage is what has pushed the company down into the penny stock realm.

At one point the company was, in our opinion,  in line to get listed on the Nasdaq and move upward and onward, but hope is not lost yet. If the company, and this is a big if, if they ramp up their advertising revenue, take a page out of YouTube's marketing plan, and align themselves with key online companies, they may be able to bounce back.

The one thing that is a concern is the amount of debt the company has incurred and the amount of this debt that is actually convertible into common shares, that alone can weigh down on the stock for some time. But then again, increasing advertising revenue and getting listed on the Nasdaq will increase their marketability to institutional investors and solve that problem.

Our outlook on the stock of GoFish at this time is not bright if they do not make some changes, even though the stock closed at 44 cents on Monday August 27, 2007, up a wee bit, it still will be a struggle to get back above the $1 range. Thus is the battle on the OTC Bulletin Board Makret.